The Mom Test by Rob Fitzpatrick
Essential book on conducting customer interviews that extract truth instead of false validation. Teaches how to ask questions that even your mom can't lie about. Recommended by Y Combinator.
Customer interviews, quick tests, and the honest signal that tells you whether to keep going.
See the whole Validating shelf →- Type
- Guide
- Stage
- Validating
- Category
- Product
- For
- Everyone
The library links out — this resource lives with its author.
Nearby on the shelf.
Browse everything →BetaList — Early Adopter Community
Platform connecting startups with early adopters for beta testing. Submit your MVP to get discovered by tech-savvy testers who love trying new products and providing feedback.
Carrd — Landing Page Builder
Simple, fully responsive landing page builder perfect for testing startup ideas before building. Build validation landing pages in under an hour with free tier available.
FigJam — Lean Canvas Template
Collaborative, free Lean Canvas template in Figma's whiteboard tool. Perfect for student teams to brainstorm together with comments, stickies, and real-time editing.
Not sure how to apply it?
Tell an advisor what you're building and a person will help you put this resource to work — step one included.
Reach an advisor →